CRU | Winery Websites, eCommerce, Wine Club & Marketing Automation
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DIRECT TO CONSUMER AGENCY

Engage and manage customers, online sales, wine club subscriptions, gifting or chatbot campaigns through the flexible eCommerce platforms customised for selling DTC

‘USER CHOICE’ WINE CLUB

Out-of-the-box, CRU Wine Club enables customers to select the wines they want, when they want to receive them and based on the quantity and frequency they select, determines their discount.

  • ‘User Choice’ subscription plans
  • ‘Set Pack’ subscription plans
  • Advanced subscription tools
  • Automation integration
  • Increase your revenue

CRU combines a highly customisable Wine Club software, and the most advanced marketing automation to build your loyal customers and grow your business.

AUTOMATED EMAIL MARKETING

Keep your customers engaged with your brand at every step of their lifecycle. Automate communication that is both targeted and engaging to increase loyalty and maximise value per customer.

  • 1 to 1 communication
  • Follow up abandoned carts
  • Inactive users
  • New customer purchase
  • Loyalty recognition

CRU BOOKINGS ENGINE

This powerful extension allows you to sell time or date-based bookings, adding a new product type to your WooCommerce site. Perfect for those wanting to offer winery tours, group tastings or other services.

  • Book resources
  • Book blocks of time
  • Use the CRU payment gateway to take payments
  • Admin create manual bookings
  • Control booking availability
Bookings

Working with Wineries to Achieve their Goals

CRU clients range from small family wineries to large businesses with dedicated digital marketing teams. Our tools and eCommerce platforms are easy to use, flexible and provide efficiencies for day to day DTC management. We have solutions to suit all budgets. Need an enterprise solution? Contact us today.

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    Request a Demo

    Leave your email address and get access to an example of our wine club user experience.